A: I am a Divisional Sales Manager on our inside sales team, working with our California markets. I’ve been a member of W@G for just about a year now, and have co-lead the Business Development committee since last July.
Q: What is the mission of W@G at Groupon?
A: In a nutshell, we work to attract, engage, and develop women in our company. According to our CEO, “Not only are 70 percent of Groupon customers women, but a majority of the merchants on the website are women-led businesses”. W@G’s goal is to leverage this and create a competitive advantage for Groupon, both internally and externally.
Q: Looking back at W@G’s time as an ERG, what were the biggest accomplishments?
A: The accomplishment I feel most proud of is how much we’ve grown. We had a membership goal for 2013 that we met by the end of Q3, which I think is due in large part to our events team bringing in some big name speakers. People to this day are still talking about our visit from Jennifer Hyman, the founder of Rent the Runway.
Additionally, our mentorship program has doubled over the course of the year.
It’s great to see so many employees eager to take advantage of this opportunity to expand their careers.
Our next step is to organize more opportunities to get involved within the community to take that engagement to a more fulfilling level, which we have created an entirely new committee to help us achieve.
Q: How is W@G celebrating International Women’s Day?
A: We’ve got a lot on our plate! We kicked off the week by handing out chocolate roses to our female employees as they entered the building Monday. By collaborating with our City Planning department, we organized an occasions send featuring women-owned businesses, sponsored by Barbara Corcoran of Shark Tank. We are also launching a clothing drive in support of Dress for Success, spreading awareness for and highlighting top women leaders from around the globe in a daily email blast, and hosting a celebration Friday for anyone who wears purple… among other things.
Q: Why is it important for a group like W@G to exist in the workplace?
A: At the end of the day, everyone wants to feel fulfilled in their work. Whether you’re a front line employee or the CEO, ERG’s like ours allow you to feel connected to a greater cause. It’s comforting to work for a company that supports what is important to you as an individual, and goes out of its way to provide opportunities to develop yourself both professionally and personally.
Q: How have employees responded to W@G as an ERG?
A: The response has been wonderful. There is a lot of visibility on high-powered women these days, the Sheryl Sandbergs and Marissa Mayers of the world, which has inspired our members to develop a sense of empowerment over their careers. We hope the response continues to flourish as we build out more ways to get involved, develop skills, and give back.