Managing Director, Southern Europe Milan, Italy Joined: 2013

Nicola has taken on many challenges in his time at Groupon, including overseeing the success of multiple countries in EMEA. But the biggest challenge he’s faced here? It might not be what you think.

What’s your favorite Groupon memory?

Groupon Italy’s participation in the Milano Marathon in April of 2015.

Tell us about your job! What do you do? What do you love about it?

I’m in charge of the local business in Southern Europe; I work with a Central Team in London to ensure the alignment of the country strategy with EMEA. I work with my Sales Managers to transfer the strategy into actions and—my favourite—I get to spend time with merchants listening to their needs to verify how Groupon can support them. In my time at Groupon, I have been responsible for many countries in EMEA including Italy, Spain, Portugal, Greece, Israel, Turkey, Poland, and the UAE.

What’s been the most challenging thing you’ve worked on?

Singing at a karaoke bar in Dublin with the European Leadership Team in October 2016.

Who or what inspires you?

Talking with people from different nationalities, religions, cultures, education, and ages because they see things from a different point of view and they help me to have new perspectives.

What was your first impression of Groupon as an employer?

For the first weeks I was a bit a shocked, as I was coming from a very formal and structured work environment and here in Groupon (it’s a bit less formal and structured…you know). But within a few weeks I started to love this new world.  🙂

How does your work impact Groupon’s mission of building the daily habit in local commerce?

I have the opportunity to talk with merchants every week and be the ambassador of Groupon presenting them the most updated version of our value proposition.

What’s your biggest accomplishment here? I’m very proud that Groupon Italia has been recently invited in Roma by the President of the Italian Republic (Sergio Mattarella) and awarded for the huge contribution to medical research thanks to our charity campaigns. What makes Groupon stand apart from sales at other companies? I love how Groupon is helping companies in their digital transformation. Tell us something that might surprise us about you. I am very protective of my wardrobe, nobody is allowed to touch it.